StemCell Therapy

Jon Becker, For the Daily News

Midland Eye Associates eying expansion plan

Midland Eye Associates has been serving the Mid Michigan community for more than 80 years and clearly has a vision for growing a practice that is recognized as a leader in its field. Already equipped with the latest and greatest in technology and led by two highly regarded optometrists, Dr. Carl Erickson and Midland native Dr. Paul Kimball, the practice is in a period of transition as it embarks on an ambitious expansion plan that will allow it to offer more services to more people.

A two-time Gold award winner in the Midland Daily News 2020 Readers Choice awards, Midland Eye Associates specializes in providing comprehensive primary vision care for all members of your family.

Our employees care about people, said Erickson. We have 10 people currently on staff that we feel strongly are second to none.

And its not just the technical knowledge of everything eyes that sets the practice apart. After a recent appointment, a senior citizen discovered it was pouring rain as she was about to exit the building. One of the staff members walked the woman out with an umbrella and held the doors open for her, a gesture that was very much appreciated.

We believe in customer service and being up-front and transparent with people, said Erickson, an honors graduate of the Michigan College of Optometry where he earned his doctorate of Optometry.

Midland Eye Associates is located at 217 N. Saginaw Road, an area that Erickson noted is ripe for investment. The practices plan to increase its physical footprint from 2,000 square feet to 5,500 square feet has been delayed but not derailed by COVID-19.

We should start demo in about two to three weeks, said Erickson. We now have three exam lanes. Once the project is completed, well have 9 exam lanes and will be able to increase services.

Erickson said the building expansion is an investment in the community that the City of Midland supports.

I think the city sees this corridor as the next area it would like to further develop, he said. It meets their criteria for an improved business corridor. Dr. Kimball was born and raised in Midland, so hes certainly happy to see whats in the works here.

Complete examinations at Midland Eye Associates include digital photo documentation of your eyes, testing for glaucoma, cataracts and other medical eye health issues. The eye doctors point out that conditions such as high blood pressure and diabetes can affect eyesight.

We monitor and watch for changes in your eye health, and give you the best vision care possible, said Erickson. Routine eye exams are our bread and butter, but we offer a number of other services. Were a medically-oriented practice.

Glaucoma management care, macular degeneration care, cataracts (pre-op and post-op) diabetic management care and treating red-eyes and foreign bodies are among his specialties.

A new emerging trend is myopia contacts that are used for near-sightedness, he said. They reduce the risk for retina detachments and glaucoma. This is a service we have that is mainly kid-based.

Staying on the cutting edge of technology and a commitment to continuing education are hallmarks of a practice set in a welcoming and family-friendly atmosphere.

Our dedicated team is definitely what sets us apart, said Erickson. Customers tell Dr. Kimball and me all the time how much they appreciate our friendly and courteous service.

These customers certainly weighed in when it was time to rate local optometrists in the categories of best eyewear and best eye doctor.

Right now, with the pandemic still with us, these honors are kind of humbling, said Erickson. People are on edge and yet still took the time to recognize us. These are whole team awards.

Go here to see the original:
Midland Eye Associates eying expansion plan - Midland Daily News

This entry was posted on September 15, 2020 at 10:50 am and is filed under Eye Sight & Vision. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed. |